Summer Reading List
Just got a load of books from Amazon -- yeah, I read a lot more than just blogs! Will write reviews of the best.
Personal Branding Books -- Why You Should Pay Me A Lot (and why I'm worth it!)
I've been very interested in personal branding lately. Basically, why am I worth a premium over some young bald dude in India, Mary down the street, or what's his name? we used last time. I wrote about it here
The Brand You 50 : Or : Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion!
Tom Peters -- anything by Tom is worth reading, despite his annoying endless upbeat optimism, foo!ish use on end!ess !!!!!! and font mania.
Career Distinction: Stand Out by Building Your Brand
Just looked through this one and decided I needed it. Once heard co-author William Arruda in a teleseminar with Dan Janal and he was impressive.
U R a Brand!: How Smart People Brand Themselves for Business Success
This one has been on my reading list for a while
.
A couple others I'm really looking forward to:
The New Influencers: A Marketer's Guide to the New Social Media
Not only is Paul a good guy who writes really well and 'gets' social media and its implications extremely well, but a draft I read was very impressive. Great examples in this book!
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich
Everyone is talking about this book -- I bought it on James Malinchak's recommendation.
Personal Branding Books -- Why You Should Pay Me A Lot (and why I'm worth it!)
I've been very interested in personal branding lately. Basically, why am I worth a premium over some young bald dude in India, Mary down the street, or what's his name? we used last time. I wrote about it here
The Brand You 50 : Or : Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion!
Tom Peters -- anything by Tom is worth reading, despite his annoying endless upbeat optimism, foo!ish use on end!ess !!!!!! and font mania.
Career Distinction: Stand Out by Building Your Brand
Just looked through this one and decided I needed it. Once heard co-author William Arruda in a teleseminar with Dan Janal and he was impressive.
U R a Brand!: How Smart People Brand Themselves for Business Success
This one has been on my reading list for a while
.A couple others I'm really looking forward to:
The New Influencers: A Marketer's Guide to the New Social Media
Not only is Paul a good guy who writes really well and 'gets' social media and its implications extremely well, but a draft I read was very impressive. Great examples in this book!
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich
Everyone is talking about this book -- I bought it on James Malinchak's recommendation.
posted by Ted Demopoulos at 9:26 AM
Comments on "Summer Reading List"
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Dan Schawbel said ... (Sunday, July 08, 2007 2:09:00 PM) :
post a commentGreat list here. I need to catch up on my reading.