Seth Godin's free "Knock Knock" e-Book

Seth Godin on Websites that Work - "Knock Knock" e-book

"Knock Knock" click here to download

I need to read this again. It's Seth's incomplete guide to building a website that works. By works he means sells things. Is my site designed to sell things - is that even what I want? Good questions.

Yeah, I'd like it to sell speeches, consulting, and training. But people don't buy those based on a website. So the best I can do is get prospects to the next step. What's that?

Maybe reading this blog (hopefully regularly)? Perhaps signing up for my securITy newsletter if they're security dudes or dudettes or someone who needs a computer/information security knowledgeable person who's human and reasonable (some of us aren't - security people get a bad rap because of this!). Or maybe going to my keynotes page or articles page. Seth would say WAY too many choices, at least from the "home page."

But then again, he doesn't believe in home pages? I gotta read this again.

Interesting and entertaining even if you don't have a website and don't want to sell something from your non-existent website.

This is the first Seth Godin free e-book in a series of three (two released so far).
Click here for part two, "Who's There?" Yes, I'm reading them out of order!